ValidSoft
Created US presence for this Irish software company, establishing key partnerships with systems integrators and developing key reference accounts with a large US consumer bank and the Federal Reserve Bank. Company offers licensed software targeted primarily at preventing fraud in on-line banking transactions. Although established in several areas of Europe and Asia, company has no presence in the US to date. Established best practices for lead generation, forecasting and pipeline management, and competitive positioning. Established strategic associations with the American Banking Association and Federal Reserve Bank.