Archive for April, 2008:

Search Engine Optimization (SEO): Basic Principles

1. The goal is simple: build quality traffic to your website. Quality is defined as potential buyers of your product or service.
2. It’s value is only realized only in conjunction with an overall website business development or marketing program. Analogous to the left front wheel of a car, SEO is essential yet useless without [...]

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Advice for Startups

Jason Calacaris wrote a really nice piece on advice for start-ups this past weekend.
Fred Wilson picked up on the post and added some comments as well. I submitted the following to add to dialog most of which I totally agree with: Here’s another bit of advice for start-ups: Don’t hire a VP of Sales!! [...]

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Be Prepared!

In business development, especially with start-ups or emerging growth companies being prepared for the unexpected is the rule of the day. Now it may seem difficult to prepare for the unknown but here are some suggestions:
1. Always dress for success. Men and women should always wear a jacket, dress pants or skirt, and decent shoes. [...]

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What is Business Development?

I am always surprised when I attend various industry networking events how many people ask me when I tell them what I do, So what do you do in business development? And these are people generally in the technology or Internet space which is where I do most of my networking. This lack of understanding [...]

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